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INTERVIEW WITH ACCOUNTANT ANNJA LOUCA

See full profile: Fourways Accountant - Annja Louca



Were you always planning to be an accountant and why?

Yes


When meeting with clients do they mostly come to your own premises or do you mostly go their theirs?

My clients come to my office


What is your preferred mode of communication with your clients?

Email, Phone, Face to Face


Have you ever done an online video call with a client?

Yes


What do you love most about accounting?

Finding a solution for a problem


Would you recommend accounting as a career for school-leavers, and why?

Yes, because you get to see a lot about business and entrepreneurship


What qualities should South African business people be looking for in their accountant?

Reliability and attention to detail


What is the biggest challenge facing accountants today?

Technology


What aspects of accounting do you focus on most?

Small business accounting and trusted advisor


Describe your average client:

Small business owner that wants to grow and wants to work with a trusted advisor to help them


How far away from your premises is your furthest client?

Very far - the United Kingdom


From your accounting experience, if you could cite one of the biggest reasons SME's in SA fail, what would it be?

Not forming trusted partnership agreements


What accounting software do you like best?

Xero


What other software, online services or apps do you use?

Syft, Simplepay and Harvest time


Do you think the coming wave of automation in the next few years will steal some accounting jobs and why/why not?

No, I think it will change the way we do things. But it is very daunting and scary because it means we have to change as well


What is your opinion on Bitcoin?

I don't have an opinion worth sharing :-)


What do you enjoy doing in your spare time?

Reading, running, playing with my kids and watching Masterclass


What is the most interesting thing on your bucket list?

To learn to play acoustic guitar well


What has your experience been on FindanAccountant?

Amazing and very helpful



See how our other local South African accountants have answered the above questions.